Overview
Participating in Trade Shows, Expos, Festivals, Seminars, Exhibitions, Conventions, Conferences, Fairs and Swap Meets is one of the best ways to promote your business. Any event that allows the opportunity to display and showcase your products and services face-to-face with potential new customers in your target market gives numerous benefits and advantages. Below are a few facts based on statistics about global trade shows and exhibition.
- B2B exhibitions were 39.2% of B2B marketing budgets
- Average budget has gone from 21% of the overall budget in 1982 to only 10% in 2010
- The average attendee spends 8.3 hours viewing trade show exhibits at a show or exhibition
- The #1 reason for attending (not exhibiting) trade shows is to see new products
- The top 3 sales-related objectives at trade shows are related to relationship, management and engagement
- 38% of trade show visitors attend a trade show for the first time
- 78% of trade show attendees travel more than 400 miles, showing how serious they are about doing business
- 67% of all attendees represent a new prospect and potential customer for exhibiting companies
- 81% of trade show attendees have buying authority
- 49% (on average) of trade show visitors are planning to buy exhibited products or services
- 46% of trade show attendees are in Executive or Upper Management, looking to find new business partners, or opportunities for global business
- 84% of exhibitors say “high quality of attendees” is the most important factor when deciding whether to exhibit or expand booth size
- 99% of marketers said they found unique value from trade shows that they did not get from other marketing mediums
- About 50% of the largest 200 shows in the USA take place in just 3 cities: Las Vegas, Chicago, and Orlando
- 83% of exhibitors agreed that “building and expanding brand awareness” is high-priority among marketing-related objectives for trade shows
- 81% of potential audiences remembered visiting a company’s trade show exhibit
Global Trade Show Statistics
ServicesFull Service Professional Exhibition And Conference Organizer
- Identification of major trade shows
- Concept, styling and theme planning
- Collateral design and print
- Venue sourcing and coordination
- Set up – stalls, interior of stall, product display, demo counters
- AV production and set design
- Onsite management – hostesses, attendants and other staff for the event
- Hospitality for clients
- Identification and compilation of target audience
- Invitations and audience generation
- Response management
- Registrations – online and at the venue
- Media promotions before and after the event
- Setting up onsite meetings with potential partners
- Translation and visitor coordination
- Feedback and data analysis
- Building a database of sales leads
- Giveaways and gifting solutions
At Exhibitions and Trade Fairs (ETF), Wevio provides the platform you need to inspire and inform client prospects, enabling business success.
Why Wevio?
Wevio has an experienced team in global business development that brings a fresh & unique approach to the event management industry. Wevio is your strategic event management partner.A well-executed event can be leveraged to support an organization’s strategic vision, incorporated into a company’s marketing plan, or used to build networks and client loyalty.
- Globalization in Our Mind
- Global Sales is Our Vision
- Client’s ROI is Our Goal
Wevio approaches every project with meticulous attention to detail and obsessive precision. Regardless of size and scope, your event is treated like a business with clear strategic goals, defined milestones, and a comprehensive plan to ensure that your event is delivered on time and on budget. Wevio’s approach is unlike other’s because the focus on your business first and your event is the result.
- LEARN : What is your Business
- BUILD : Event Strategy
- DELIVER : Result, Sales and Network
Wevio’s network include Global Event Organizers, Industry Specialists, Industrial Hubs & Clusters, Government Organizations, R&D centers, Certification Authorities, Distribution Networks, Non Profit Organizations, Corporate Clients, Regulating Bodies and Member Associations. Each of these organizations has a unique set of business goals and challenges, and has chosen Wevio because the company understands the business of running events.
- Collaboration with Your Working Style
- Industry Securitization is Our Specialty
- Global Network is Our Strength
Network : Global Trade Shows and Events Partners
Wevio works with many associations and corporations around the world, and has earned a reputation with partners for developing and enhancing relations with the key commercial, industry and government stakeholders to build both the event’s and the owner client’s brand values. For many industries, Wevio’s associations can play a central role hosting, or supporting the industry exhibition and conference, contributing to the growth of the industry.
